After Brian Wallach was diagnosed with Als at 37, he and his wife Sandra Abrevaya founded a nonprofit organization to provide support to others diagnosed with the nervous system disease. Their documentary, “For Love & Life: No Ordinary Campaign,” follows Wallach and Abrevaya’s journey to founding the nonprofit I Am Als, which seeks to empower and mobilize patients, engage with policy-makers, and offer vital resources for people impacted by Als.
The two, who also served as executive producers on the film, spoke at a panel about their journey creating the film. The panel, which was part of the Variety FYC Streaming Room presented by Prime Video, also featured director and producer Christopher Burke, producer Tim Rummel, and executive producers Phil Rosenthal and Jeff MacGregor. Katie Couric, who also executive produced the film, moderated the discussion.
Couric said one Sunday afternoon, she was scrolling through her phone when she saw an...
The two, who also served as executive producers on the film, spoke at a panel about their journey creating the film. The panel, which was part of the Variety FYC Streaming Room presented by Prime Video, also featured director and producer Christopher Burke, producer Tim Rummel, and executive producers Phil Rosenthal and Jeff MacGregor. Katie Couric, who also executive produced the film, moderated the discussion.
Couric said one Sunday afternoon, she was scrolling through her phone when she saw an...
- 6/5/2024
- by Selena Kuznikov
- Variety Film + TV
Chicago – When Sandra Abrevaya met her future husband Brian Wallach while on the staff of Barack Obama’s 2008 campaign, their future seemed bright. But then Brian was was diagnosed with Amyotrophic Lateral Sclerosis (Als) and his prognosis was dim. Their story is told in “For Love & Life: No Ordinary Campaign.”
Rating: 4.5/5.0
The films tells that Brian was given just six months to live, which inspired the couple’s expertise to create legislation to help other Als patients to gain access to new experimental drugs and disability benefits. Brian decided to become a face of the disease, recruiting other patients to become a founder of “I Am Als.” In the story of Brian and Sandra’s efforts to cut through the red tape of Washington, D.C., the highest level of inspiration, passion and success is the result. The film is currently streaming on Prime Video since May 28th, 2024.
For Love & Life: No Ordinary Campaign...
Rating: 4.5/5.0
The films tells that Brian was given just six months to live, which inspired the couple’s expertise to create legislation to help other Als patients to gain access to new experimental drugs and disability benefits. Brian decided to become a face of the disease, recruiting other patients to become a founder of “I Am Als.” In the story of Brian and Sandra’s efforts to cut through the red tape of Washington, D.C., the highest level of inspiration, passion and success is the result. The film is currently streaming on Prime Video since May 28th, 2024.
For Love & Life: No Ordinary Campaign...
- 5/31/2024
- by adam@hollywoodchicago.com (Adam Fendelman)
- HollywoodChicago.com
Sandra and Brian in For Love & Life: No Ordinarry Champaign. Courtesy of Amazon/MGM Studios
For Love & Life: No Ordinary Campaign is a moving documentary about one couple’s fight for legislative changes that could offer hope and life to anyone battling Als, commonly called Lou Gehrig’s Disease. This fine documentary follows Brian Wallach and his wife Sandra, in the aftermath of his Als diagnosis, as they fight both the disease and the barriers to treatment that all those with Als face, a battle they fight with courage, energy, creativity and hope.
Remember the “ice bucket challenge?” Yeah, they are the ones who created that.
At age 37, Brian Wallach was on top of the world, with the rosiest future, awaiting the birth of his second child with his wife Sandra. The couple had met while working on a progressive political campaign, and they seemed to be the perfect match.
For Love & Life: No Ordinary Campaign is a moving documentary about one couple’s fight for legislative changes that could offer hope and life to anyone battling Als, commonly called Lou Gehrig’s Disease. This fine documentary follows Brian Wallach and his wife Sandra, in the aftermath of his Als diagnosis, as they fight both the disease and the barriers to treatment that all those with Als face, a battle they fight with courage, energy, creativity and hope.
Remember the “ice bucket challenge?” Yeah, they are the ones who created that.
At age 37, Brian Wallach was on top of the world, with the rosiest future, awaiting the birth of his second child with his wife Sandra. The couple had met while working on a progressive political campaign, and they seemed to be the perfect match.
- 5/29/2024
- by Cate Marquis
- WeAreMovieGeeks.com
For Love & Life: No Ordinary Campaign is an emotionally gripping documentary illustrating the power of love and determination in the face of adversity. The film follows the life of Brian Wallach and his wife Sandra in the aftermath of his Als diagnosis at age 37. Exemplifying bravery, inspiration and hope, Brian and Sandra, continue to fight against a broken system for their own future, while seeking to build a brighter one for countless others.
For Love & Life: No Ordinary Campaign is presented by Amazon MGM Studios, a Lima Charlie Production in association with The Chan Zuckerberg Initiative.
@primevideo #ForLoveAndLife...
For Love & Life: No Ordinary Campaign is presented by Amazon MGM Studios, a Lima Charlie Production in association with The Chan Zuckerberg Initiative.
@primevideo #ForLoveAndLife...
- 5/28/2024
- by Kristyn Clarke
- Age of the Nerd
Brian Wallach has more fight in him, more grit, than seems humanly possible.
The attorney and former Obama White House staffer was diagnosed with Als at the age of 37. He could easily have resigned himself to a cruel and unfair fate at that point, but instead he and his wife Sandra Abrevaya chose to battle on – not just for themselves and their family, but to benefit everyone affected by Als and other conditions like Alzheimer’s and Parkinson’s.
Their story is told in the documentary For Love & Life: No Ordinary Campaign, which premieres May 28 on Prime Video.
Watch the interview here and see photos from the event below.
“I am most proud of the fact that we took a disease that nobody knew and made it a centerpiece in the fight against neurodegenerative diseases,” Wallach said as he made an appearance at the Deadline Studio at Prime Experience in Hollywood.
The attorney and former Obama White House staffer was diagnosed with Als at the age of 37. He could easily have resigned himself to a cruel and unfair fate at that point, but instead he and his wife Sandra Abrevaya chose to battle on – not just for themselves and their family, but to benefit everyone affected by Als and other conditions like Alzheimer’s and Parkinson’s.
Their story is told in the documentary For Love & Life: No Ordinary Campaign, which premieres May 28 on Prime Video.
Watch the interview here and see photos from the event below.
“I am most proud of the fact that we took a disease that nobody knew and made it a centerpiece in the fight against neurodegenerative diseases,” Wallach said as he made an appearance at the Deadline Studio at Prime Experience in Hollywood.
- 5/21/2024
- by Matthew Carey
- Deadline Film + TV
Prime Video has shared the official trailer and poster for the emotionally gripping documentary For Love & Life: No Ordinary Campaign, which will be available to stream on May 28, 2024.
The film illustrates the power of love and determination in the face of adversity. It follows the life of Brian Wallach and his wife, Sandra, in the aftermath of his Als diagnosis at age 37.
Exemplifying bravery, inspiration, and hope, Brian and Sandra continue to fight against a broken system for their own future while seeking to build a brighter one for countless others.
For Love & Life: No Ordinary Campaign is presented by Amazon MGM Studios. It is a Lima Charlie production in association with The Chan Zuckerberg Initiative.
The movie was directed by Christopher Burke, who produced with Tim Rummel.
Jeff MacGregor, Katie Couric, Phil Rosenthal, Brian Wallach, and Sandra Abrevaya were the executive producers.
The post For Love & Life Tells the...
The film illustrates the power of love and determination in the face of adversity. It follows the life of Brian Wallach and his wife, Sandra, in the aftermath of his Als diagnosis at age 37.
Exemplifying bravery, inspiration, and hope, Brian and Sandra continue to fight against a broken system for their own future while seeking to build a brighter one for countless others.
For Love & Life: No Ordinary Campaign is presented by Amazon MGM Studios. It is a Lima Charlie production in association with The Chan Zuckerberg Initiative.
The movie was directed by Christopher Burke, who produced with Tim Rummel.
Jeff MacGregor, Katie Couric, Phil Rosenthal, Brian Wallach, and Sandra Abrevaya were the executive producers.
The post For Love & Life Tells the...
- 5/6/2024
- by Mirko Parlevliet
- Vital Thrills
Brian Wallach was in his mid-30s, a highly successful lawyer and veteran of the Obama White House when his life took a sudden and dramatic turn. He visited a doctor for a persistent cough and mentioned he had also been experiencing muscle tremors and weakness in one hand. Soon he came away with a devastating diagnosis: the neurodegenerative disorder Als. He was given six months to live.
But he and his wife Sandra refused to accept his fate passively. The story of how they have fought to improve the lives of people with Als and ramp up funding for research towards a cure is told in the Prime Video documentary For Love and Life: No Ordinary Campaign.
“Really that’s what it’s about, is building this movement to accelerate progress, to keep people here longer, to improve the quality of life and to unlock these scientific answers that...
But he and his wife Sandra refused to accept his fate passively. The story of how they have fought to improve the lives of people with Als and ramp up funding for research towards a cure is told in the Prime Video documentary For Love and Life: No Ordinary Campaign.
“Really that’s what it’s about, is building this movement to accelerate progress, to keep people here longer, to improve the quality of life and to unlock these scientific answers that...
- 4/27/2024
- by Matthew Carey
- Deadline Film + TV
by Abe Friedtanzer
There are many diseases and medical conditions that may be known by name to a large percentage of the public without there being any true understanding of what they are. One of the most prominent is Als, or amyotrophic lateral sclerosis, a neurodegenerative disease with an unpromising life expectancy for those diagnosed. As the stirring new documentary No Ordinary Campaign explores, there is much that can be done to combat Als, but there are important changes required within the system to help offer hope to those who are currently facing a death sentence.
At the center of No Ordinary Campaign is Brian Wallach, who met his wife Sandra while working on President Barack Obama’s campaign and was diagnosed with Als at age thirty-seven...
There are many diseases and medical conditions that may be known by name to a large percentage of the public without there being any true understanding of what they are. One of the most prominent is Als, or amyotrophic lateral sclerosis, a neurodegenerative disease with an unpromising life expectancy for those diagnosed. As the stirring new documentary No Ordinary Campaign explores, there is much that can be done to combat Als, but there are important changes required within the system to help offer hope to those who are currently facing a death sentence.
At the center of No Ordinary Campaign is Brian Wallach, who met his wife Sandra while working on President Barack Obama’s campaign and was diagnosed with Als at age thirty-seven...
- 3/17/2023
- by Abe Friedtanzer
- FilmExperience
A post-screening Q&A for Evil Dead Rise briefly turned into a shouting match at SXSW on Wednesday evening after the film’s executive producer Bruce Campbell clashed with a heckler in the audience.
Related Story SXSW Film & TV Festival 2023: Premieres, Parties, Film & TV Awards Ceremony Gallery Related Story 'Tetris' Review: Taron Egerton In Sensational Video Game Origin Story That Plays Like A Nail-Biting Cold War Spy Thriller – SXSW Related Story Former Pres. Obama, Katie Couric, Als Patient And Advocate Brian Wallach Reconnect At SXSW For Documentary 'No Ordinary Campaign'
Footage of the verbal altercation has been shared widely across social media platforms and shows the young heckler sitting slouched in a balcony seat in the theater. The heckler is approached by staff members at the event, at which point he gestures towards the big screen and yells: “This movie f*cking sucks.”
The heckler proceeds to stand up,...
Related Story SXSW Film & TV Festival 2023: Premieres, Parties, Film & TV Awards Ceremony Gallery Related Story 'Tetris' Review: Taron Egerton In Sensational Video Game Origin Story That Plays Like A Nail-Biting Cold War Spy Thriller – SXSW Related Story Former Pres. Obama, Katie Couric, Als Patient And Advocate Brian Wallach Reconnect At SXSW For Documentary 'No Ordinary Campaign'
Footage of the verbal altercation has been shared widely across social media platforms and shows the young heckler sitting slouched in a balcony seat in the theater. The heckler is approached by staff members at the event, at which point he gestures towards the big screen and yells: “This movie f*cking sucks.”
The heckler proceeds to stand up,...
- 3/16/2023
- by Zac Ntim
- Deadline Film + TV
Full disclosure: Sue me but not only have I never played the iconic ’80s video game Tetris, I had never heard of it before encountering this new film Tetris, which world premiered tonight at SXSW and comes from Apple Original Films. I realize that probably makes me a bit of an oddity to the gamer generation, but I can only say my lack of knowledge on this product did not hurt one bit in being wildly entertained by a movie that tells its origin story. In fact it seems to be part of an encouraging but unlikely new genre this young year: movies all about the backstory of well-known products. BlackBerry from IFC and Paramount, Flamin’ Hot from Searchlight, and now Tetris from Apple have been on display this week at SXSW (BlackBerry actually premiered at Berlin), and if you think watching the emergence of a smartphone, a Cheetos brand...
- 3/16/2023
- by Pete Hammond
- Deadline Film + TV
For Brian Wallach, the symptoms began with a tremor in his left hand – an unexpected development for a man of only 36. By that age he already was a veteran of the Obama White House, a Georgetown Law graduate and a former track athlete at Yale, where he got his undergraduate degree.
Within a few months, doctors confirmed the cause of that tremor, giving Wallach a devastating diagnosis: Als, a neurodegenerative disorder without cure. He had just become a father for the second time with his wife Sandra Abrevaya, but his medical team told him he would not live to see another year.
Brian Wallach and wife Sandra Abrevaya attend the ‘No Ordinary Campaign’ SXSW screening on March 12, 2023 in Austin, Texas.
That was 2017 and today Wallach has lived longer and accomplished far more than just about anyone could have predicted. His story, and how he, his wife, and their allies managed...
Within a few months, doctors confirmed the cause of that tremor, giving Wallach a devastating diagnosis: Als, a neurodegenerative disorder without cure. He had just become a father for the second time with his wife Sandra Abrevaya, but his medical team told him he would not live to see another year.
Brian Wallach and wife Sandra Abrevaya attend the ‘No Ordinary Campaign’ SXSW screening on March 12, 2023 in Austin, Texas.
That was 2017 and today Wallach has lived longer and accomplished far more than just about anyone could have predicted. His story, and how he, his wife, and their allies managed...
- 3/16/2023
- by Matthew Carey
- Deadline Film + TV
Chicago – Media journalist Kate Couric came to the 58th Chicago International Film Festival (Ciff) as an Executive Producer for the film “No Ordinary Campaign,” the story of Brian Wallach and wife Sandra Abrevaya, who decided to use their political acumen to create change when Brian was diagnosed with Als (aka Lou Gehrig’s Disease).
The film informs that Brian was given just six months to live, which inspired the couple’s expertise – they met on Barack Obama’s 2008 campaign – to create legislation to help other Als patients to gain access to new experimental drugs and disability benefits. Brian decided also to become a face of the disease, recruiting other patients to become a founder of “I Am Als.” In the story of Brian and Sandra’s efforts to cut through the red tape of Washington, D.C., the highest level of inspiration, passion and success is the result.
Katie Couric,...
The film informs that Brian was given just six months to live, which inspired the couple’s expertise – they met on Barack Obama’s 2008 campaign – to create legislation to help other Als patients to gain access to new experimental drugs and disability benefits. Brian decided also to become a face of the disease, recruiting other patients to become a founder of “I Am Als.” In the story of Brian and Sandra’s efforts to cut through the red tape of Washington, D.C., the highest level of inspiration, passion and success is the result.
Katie Couric,...
- 11/7/2022
- by adam@hollywoodchicago.com (Adam Fendelman)
- HollywoodChicago.com
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